The Long-Term Funding Roadmap

As its name suggests, the Long-Term Funding Roadmap helps you develop a long-term capital strategy for your startup. It’ll walk you through the different categories of investors and help you identify ways in which you can secure long-term growth capital.

The Long-Term Funding Roadmap

As its name suggests, the Long-Term Funding Roadmap helps you develop a long-term capital strategy for your startup. It’ll walk you through the different categories of investors and help you identify ways in which you can secure long-term growth capital.

Strategic Innovation Canvas

Main Outcomes

Understand Funding Strategy

For many founders, funding and funding strategy is a black box. Unless you have
done it yourself or you have really experienced mentors, it is hard to get a grasp of it all. In working with the tool, you should be able to get a deeper understanding of how funding works –  whether you bootstrap or raise outside capital. Then what you choose to do is totally up to you.

Think More Strategically About Funding

The Long-Term Funding Roadmap pushes you to think about investors from all angles, it helps you figure out how to build a funding strategy and how to think about your long-term value development.

Build a Winning, Long-Term Funding Roadmap

The Long-Term Funding Roadmap helps you and your team plan ahead for future rounds that are to come. You will be led through all the different forms of funding your startup can test out and land on a balanced, yet well-developed funding strategy.

Use Case: Pebble

Smartwatch maker Pebble was a poster child for using Kickstarter during 2012-2016. Coming out of the prestigious accelerator program, Y Combinator, the firm raised $375.000 from some of the best-known early-stage investors in the Valley. By combining crowdfunding (pre-sales) and VC funding, the company was able to find $50M+ of working capital, but regretfully not able to find a working business model, and shut down in December 2016.

Problem It Solves

✓ We need to develop a long-term capital strategy for our startup

✓ We want to align our team and board around a long-term funding strategy

✓ We need to sketch out a short, medium- and long-term funding strategy

✓ We need to better understand different categories of investors

✓ We need to secure long-term growth capital for our scale-up

Who Is It For?

✓ Startups

✓ Scale-Ups

✓ Accelerators

✓ Incubators

✓ Consultants

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Find more canvases in the Start Up Series. Thousands of companies, consultants and leaders around the world use Strategy Tools Digital Solutions to build capabilities and deliver business impact. Join them.

Sign Up to Download the Tools

Find more canvases in the Start Up Series. Thousands of companies, consultants and leaders around the world use Strategy Tools Digital Solutions to build capabilities and deliver business impact. Join them.