CASE STUDY | EDUCATION
How Copenhagen Business School Increases Its MBA Program’s Impact through Experiential Learning
The Client
Copenhagen Business School is one of the largest business schools in Europe, with 20,000 students and 1,500 employees. It is also Denmark’s largest educational and research institute within business administration and economics.
All programs at CBS are triple-accredited and its MBA program is one of Europe’s leading business programs.
The Challenge
How can one of Europe’s leading MBA Programs increase the MBA program’s learning impact?
With a long tradition of action-based learning and experiential learning methods Copenhagen Business School has years of experience ‘teaching outside the box’. Lego Serious Play, Design Thinking and other experiential learning methods are standard teaching methods at CBS.
But how could the MBA Program apply new teaching methods to teach the flagship MBA program?
The Solution
Strategy Tools run one full-day Transform! Simulation embedded into the full-time curriculum (Visiting faculty). The simulation integrated into the strategy course
It was considered an integrative module, covering multiple teaching programs in one simulation with a strong focus on soft skills, team dynamics, leadership, and communications taught in the high-energy strategy simulation.
“I wish we had this much earlier in the MBA program.”
Impact
The Strategy Tools project significantly impacted Copenhagen Business School by introducing a highly-engaging teaching method that revitalized the learning environment. This innovative approach proved to be highly suitable for the continued development of the CBS MBA program, enhancing the program’s appeal and effectiveness.
As a result of its success, the project is now expanding to other programs within Copenhagen Business School, promising to enrich the educational experience across various disciplines. This expansion underscores the project’s value in fostering practical, hands-on learning and preparing students for real-world business challenges.
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